At Home With… Sera Hersham-Loftus

At Home With… Sera Hersham-Loftus


My name is Sera Hersham – I’m an interior decorator. The apartment you see me in today is all my own interior decorating. It feels like I live in a kind of candlelit dream. This is my – I kind of call it my studio –
but it’s also a place that I can have friends over and especially in London in
the winter you know it gets really cold, so I have open fires in all the rooms. This is one of my favorite pieces. This
is an original 1970s peacock chair and I like to think that it was from the film „Emmanuelle“. My father passed away a few months ago
and he left me his art collection. He was an art dealer. I moved to this flat like a year and a half ago and I never really felt so at home here but the minute I hung his art collection which is mainly Russian artists I suddenly felt like so at home. So this is my Boudoir – my bedroom. The wallpaper that you see is Chinese. I
found a tiny scrap vintage Chinese wallpaper and I was able to replicate it
into one of my wallpapers now and it’s just exquisite. I mean just look at all those gorgeous scenes. Talking about my collection of clothes,
collections is probably a too small word for it but I’ve been collecting these
vintage clothes since I was young and I mean I get so inspired by just
picking up this. This was actually my great-grandmother’s like my one and only
piece from her but just look at that color and then you know I would
just look at all these beautiful, beautiful textures and colors. I mean I
can just design a whole room just around that. I’m the sort of person that I
don’t really have a plan. I’ll find something and I’ll create something around it. So it’s a very organic process Well guys it was really lovely having
you here today. I love showing you my apartment. Thank you very much. I’m
going to take my key back now and hope to see you guys again. Bye!